General Dynamics C4 Systems Principal- User Experience & Design

March 2009 – Present 

Strategist, vision setter, storyteller, creative direction and development for program & business development activities

New strategy saved $11M in program costs December 2014

Currently developing 5-year Supply Chain Management strategy with senior executives

Wrote additional $84M to final proposal valuation in User Experience and Human Factors deliverables 

Autonomous responsibilities of design planning, budget, quality and consistency of User Experience Design dept 

Lead efforts of creative briefs, Development style guides and system requirements documentation

Cross-functional team leadership with sign off authority of human factors and user experience deliverables 

User protagonist of system and mobile user experience solutions 

Management, mentorship and hiring of direct and contract resources


REV Marketing and Design LLC Owner

November 2008 – March 2009 

Digital content creation of conceptual design, manufacturing and design services

Sole source content creation 2009 Autodesk launch materials including videos, tutorials and marketing material

Integration of new technologies and time saving work flow strategies at client sites

Client relationship management 


Imaginit Technologies North America Director- Creative Group

September 2007 – November 2008 

Launched North American enterprise sales and consulting services group for creative software products 

P&L responsibility for new team of inside sales and technical staff

Software OEM relationship and consulting services owner

Generated $2M in sales its first year of customer relationship rebuilding

Mentored and trained 200+ sales and consulting professionals in weekly sessions to understand customer needs


Autodesk (formerly Alias) Project Manager/ Global Consulting Account Manager 

2004 – 2007

Managed proposal deliverables & onsite customer relationship for contract driven features

Proposal development lead for quarterly consulting efforts with senior management and Development to scope, 

estimate and deliver key software features resulting in over $4M in additional revenue per year

Requirements gathering and definition of software and integration features 

Onsite project management of consulting services for global automotive customers

User advocate for creative software features and workflows 


The Underground World Corporation Global Team Manager

2002 – 2004 

Handled daily global customer interactions and resourcing of 20+ onsite team members at Ford Motor Company

Performed personnel development activities including performance and skills assessment and coaching 

Drove business process initiatives including job ladders, compensation plans, life-insurance and 401k

Ford Motor Company Automotive Designer

August 2002 – October 2004 


General Motors Lead Digital Design Sculptor

January 1999 – August 2002 

Fast-tracked responsibilities on multiple, small and elite creative and business teams resulting in the development of 

Cadillac electric car, Le Mans Cadillac racecar, human resources succession planning guide and GM recruiter

Created, developed and executed executive supported mentorship program 

Worked on global platforms utilizing follow-the-sun handoffs and team support


College for Creative Studies Adjunct Professor

2004 – 2006

Automotive sculpting using Alias (CAD) software

Student rated as one of the top adjunct professors for 2-years


University of Michigan Adjunct Professor

2004 – 2004 

Selected by industry leaders to successfully deliver and teach new Design class curriculum 


Arctic Cat Lead Designer

May 1997 – November 1998 

Lead creative efforts on snowmobile, ATV and PWC designs

Lead design thinking strategy sessions with CEO and executive staff 

Created the first composite touring rack for snowmobiles (formerly metal) adding additional safety to snowmobiles


Mercury Marine- Performance Water Craft Lead Designer/Internship

August 1996- April 1997

Lead concept development efforts for personal water craft hull aesthetic, hull and instrumentation graphics

Managed interns during the duration of the internship



University of Phoenix MBA, Technology Management

2004 – 2006

Milwaukee Institute of Art and Design BFA, Industrial Design, Minor- Photography & Sculpture

1993 – 1997

University of Wisconsin- Platteville Area of Study- Mechanical Engineering




General Dynamics 

Boys and Girls Club volunteer- Engineering 2009-2015

Manager Success Training 2012

ASU guest professor- HFE graduate class 2013

IXDA Panelist 2013-2015

Army User Research/Co-Design - Afghanistan Oct- Nov 2012

Phoenix Design Week Speaker 2010, 2011

ASU Design Week Speaker 2011

Autodesk University Speaker 2006, 2007, 2008

Industrial Designers Society of America Sponsor 2006, 2009

General Motors Leadership Institute 2001-2002

Management training

Leadership training